Unlocking Insights: Graph Analytics for Social Network and Fraud Detection
Introduction Have you ever wondered how social media platforms identify fake accounts or how financial institutions detect fraudulent activities? The answer lies in graph analytics for social network analysis. According to MarketsandMarkets, the graph analytics market is projected to grow from $1 billion in 2020 to $4.5 billion by 2025. This powerful technology models relationships in large-scale networks to uncover hidden patterns, making it invaluable for social media analysis and fraud detection. This article explores the significance of graph analytics, highlighting its applications, benefits, and practical implementation strategies. Section 1: Background and Context Understanding Graph Analytics Graph analytics involves using graph theory to analyze relationships and interactions within a network. In this context, nodes represent entities such as users or accounts, while edges represent connections or interactions between these entities. By analyzing the structure and dynami...